Unlocking the Power of Business Intelligence and Analytics

In today's rapidly evolving business landscape, transforming raw data into actionable insights is critical for success. Driven by this understanding, companies invest heavily in Business Intelligence & Analytics (BIA) projects. However, despite their efforts, many struggle to realize the actual benefits of these data-driven solutions. Through real-world case studies, you'll gain powerful insights and practical strategies to cultivate a data-driven culture throughout your organization. By the end of this course, you'll have a clear roadmap for implementing BIA and unlocking the true potential of your data, propelling your organization toward sustainable growth.

• What is a “data and analytics strategy” and why it is relevant for companies.
• What is a data-driven culture and what is the role of a data-driven decision maker.
• How to design and implement a company-wide data culture.
• What are the different stages of organizational data maturity and why they are relevant for managers and leaders.
• Why the role of the Chief Data Officer (CDO) is crucial to set up the data Center Of Excellence (COE).
• What is data governance: from data stewards to data quality & data accessibility.
• The value of data is only as good as the value of your business case for it.
• What are the most important success factors driving the adoption of a BIA solution and how can we overcome barriers and cultural resistance.
• What is data storytelling and how we can create engaging data stories based on actionable data-driven insights.
• What is the role of data scientists and business intelligence analysts?
• How they can deliver an actionable BIA solution?

• Practical exercises
• Study of real business situations
• Use of strategic instruments and methodologies

The participants will obtain a certificate from the Luxembourg School of Business. Our school is certified by the Ministry of Education as a lifelong learning organization and member of AACSB (Association to Advance Collegiate Schools of Business).