Introduction to marketing (C4005)

Blended learning

Who is the training for?

Anyone wishing to better understand marketing and to learn to leverage the available tools.

Duration

23,00 hours(s)

10 weeks, 1 x 2 ¼ hours/week

Language(s) of service

EN

Next session

25.02.2027
See details
Location
Ecole de Commerce et de Gestion Luxembourg (ECG)

Price

180,00€

Prerequisites

None.

Goals

  • Define the marketing operations within one's company.
  • Understand the operational marketing vs the strategic marketing.
  • Understand the methods and tools for marketing research.
  • Define the marketing plan.
  • Understand consumers' behaviour.
  • Understand and manage the marketing mix (4 Ps).

Contents

Le contenu est identique aux objectifs d'apprentissage pour cette formation.

Next session

Datum
City
Language and price
25.02.2027

10.06.2027
Ecole de Commerce et de Gestion Luxembourg (ECG)
EN 180,00€
See details

Organization contact details

LLLC

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