Introduction to marketing (C4005)

Blended learning

Duration

 23,00 hours(s)

10 weeks, 1 x 2 ¼ hours/week

Language(s) of service

EN

Next session

 25.02.2027
Location
 Ecole de Commerce et de Gestion Luxembourg (ECG)

Price

180,00€

Who is organizing this training?

Le Luxembourg Lifelong Learning Centre (LLLC) est le centre de formation continue de la Chambre des salariés. Il dispose aujourd’hui d'une large gamme de formations continues qui s’adresse à un large public. Son offre de formation continue a pour but de: permettre aux professionnels d’optimiser leurs chances de promotion et d’évolution en entreprise, etc.

Who is the training for?

Anyone wishing to better understand marketing and to learn to leverage the available tools.

Prerequisites

None.

Goals

  • Define the marketing operations within one's company.
  • Understand the operational marketing vs the strategic marketing.
  • Understand the methods and tools for marketing research.
  • Define the marketing plan.
  • Understand consumers' behaviour.
  • Understand and manage the marketing mix (4 Ps).

Contents

Le contenu est identique aux objectifs d'apprentissage pour cette formation.

Next session

Datum
City
Language and price
25.02.2027

10.06.2027
Ecole de Commerce et de Gestion Luxembourg (ECG)
EN 180,00€

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