PCM - Process Communication Model - Sales

Having initial experience in sales and/or customer relations, customer care

Boost your sales effectiveness:

• Improve self-awareness and self-management as a commercial asset
• Enhance your ability to communicate with and influence all personality types
• Apply a set of communication and motivation tools to increase and stimulate the effectiveness of your sales force

Self-awareness and self-managementUnderstand the perceptions and functioning modes of the different personality types

Identify your own profile to better manage your communication and commercial interactions

Create connection with your clientsUse personality parts and communication channels to build an authentic and effective relationship

Adapt your message and posture according to your interlocutor’s profile

Motivation = DecisionDiscover psychological needs as true drivers of motivation — both for the salesperson and the client

Understand how these needs influence decision-making and the buying process

Adapt your communication with method (Process)Identify stress signals in yourself and in the client

Adjust your communication to preserve the quality of the relationship and encourage a positive sales outcome

The training alternates theoretical input and concrete practical exercises directly linked to the participants’ field of activity.

This approach promotes long-lasting learning and allows for the immediate application of the training.

The training is delivered by a certified Process Communication Model® trainer. At the end of the session, each participant receives a certificate of attendance.