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Small business management - SME

3 month(s)

Cours de 90 heures au total: 80 heures en ligne et 10 heures en face à face


In recent years, competition between companies has become fiercer, so that only the most organized, efficient and well managed can survive.

Good business administration generates a number of advantages, including:

  • Cost reduction with analysis and reduction of expenses and unnecessary expenses
  • Increased profitability through more efficient financial management

Increased satisfaction of employees, who are more motivated and notice the possibility of growth within the company.
The modern administrator must know how to manage conflicts, monitor and evaluate performance, in addition to directing and motivating employees. It is also necessary to know the different areas of a company to be able to give an opinion and intervene whenever necessary. The business administration course provides support and knowledge to professionals who wish to follow this path.

And more:

  • Find out what they are and how to manage different areas of a business, from production to financial management, human resources and marketing
  • Learn the main features of businesses and the role of the administrator of the 21st century
  • Get to know the concepts and theories of business administration


The main topics of the Small Business Administration course are:

Unit 1 - Initial approach
  • Administration history
  • Management concept
  • Management theories (scientific and classical)
  • Principles of administration
  • What does the administration mean? (Planning, organization, direction and control)
  • Types and characteristics of businesses
  • Organization chart of a company
  • Administrator roles (required skills and administrator role)
Unit 2 - Operational management
  • Production and operations management
  • The product / service (quality, cost and life cycle)
  • Production model (systems and models)
  • Production control
Unit 3 - People management
  • Management by skills
  • How to build an effective professional team
  • How to work talents
  • Are you an entrepreneur, manager or leader?
  • Empowerment and leadership
Unit 4 - Financial management
  • Financial management
  • Capital (types of capital; risk and return)
  • Financing (short, medium and long term)
  • The importance of cash flow (cash flow model)
  • Management of purchases receivable (credit policy, credit conditions and collection policies)
  • Inventory management
  • Financial statements (balance sheet, income statement etc)
Unit 5 - Marketing management
  • Marketing definitions
  • The market (types, research and market segmentation)
  • Relationship with clients
  • Marketing policies (pricing, programming and advertising policy)
  • End of the course

Target group

Who is the course aimed at?

  • Propriétaires de petites entreprises
  • Les entrepreneurs
  • Start-ups


Certficate, diploma

Formation certifiée OHC

Responsibility for the content of this training description lies solely with its author, the training provider Office House Capellen.

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Level Débutant
Organisation Blended learning


Next sessions
From/To Location Price
27/05 - 05/08/20
  En Ligne ou Présentiel   790.00 €
See details
09/09 - 18/11/20
  En Ligne ou Présentiel   790.00 €
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